Motorcoach Council Makes a "Smart Move"
Motorcoach Council Makes a "Smart Move"

Motorcoach Council Makes a "Smart Move"

The Motorcoach Marketing Council joined Smart Move, a joint long-term industry campaign promoting greater use of collective passenger transportation by bus and coach worldwide, on February 10, 2012. The Smart Move campaign is endorsed by 91 committed partners around the world, to now include the US-based Motorcoach Marketing Council, thousands of bus/coach operators, several international industry... Read More

 
Safe Sculpture_Light Research shows that today's Motorcoaches are the safest vehicles on the road. Bus fatality rates are nearly three times lower than passenger cars...view Safety Brochure. Read tips to select a motorcoach operator. Read More
Go Green Screen_Shot_2011-09-22_at_10.58.43_PMGreen Coach Certification Program & eco-labels differentiate you from the competition and help your fleet get noticed by environmentally-friendly travelers. Make sure your facility and operations are as green as your fleet. View checklist.
Smart Move Campaign toolbox North America makes the Smart Move - Motorcoach Industry Now Has A Global Image Campaign! Motorcoach Marketing Council partners with IRU and Busworld to promote safe, green, efficient, user-friendly and affordable bus and coach transportation worldwide. Read More

Today's Top Videos

bus-travel-on-the-rise-88-49

CBS: Bus Travel On The Rise
Watch Video

riding-in-style-88-49

Riding In Style: Tour de France
Watch Video

youtube-88-49

Industry Supports PR Campaign
Watch Video

1to50-88-49

Project Sculpture: 50 Cars or 1 Coach
Watch Video

What People Are Saying...

"The long-term campaign goals are to improve the industry image and grow our overall market. If the water level in the harbor increases, all boats rise. If we increase awareness of the benefits and value of our services, and we expand motorcoach travel by 1% or 2%, it will have significant impact on all individual operators and industry partners.

"With escalating fuel costs, environmental concerns and national events that have caused travelers to recoil from air travel, society is ready, almost begging, for alternative modes of transportation."

"I appreciate that the Council's not tied to a specific trade organization or industry partner; its operator-driven, non-political structure is solely committed to growing and expanding the services we all provide."

Operator Tool Box

toolbox Want to increase your exposure in local markets? Our new "Operator Tool Box" is filled with useful graphics, templates and marketing tools to get you noticed! You'll also find reports, research and other useful data here.

Read More

Smart Moves

Smart MovesNorth America makes the Smart Move - Motorcoach Industry Now Has A Global Image Campaign! Motorcoach Marketing Council partners with IRU and Busworld to promote safe, green, efficient, user-friendly and affordable bus and coach transportation worldwide.

Read more.

Calendar of Events

  • Aug 7-9, 2013 IMG Minneapolis, MN
  • Sept 23-26, 2013 SCMA Bossier City, LA
  • Oct 27-30, 2013 CBA Santa Barbara, CA
  • Jan 5-9, 2013  ABA Charlotte, NC
  • Jan 19-23, 2013 UMA Orlando, FL

Industry Support Campaign

Who We Are

The Motorcoach Council is a non-political coalition of motorcoach operators, associations, manufacturers, suppliers and travel / tourism friends pulling together for the betterment of the industry as a whole, thus creating increased public awareness and use of coach transportation.

Common Goals

Because we share common goals to get people out of their cars, and to educate the public about the usage, selection and benefits of motorcoach transportation, we therefore support our partners (manufacturers, suppliers, vendors, operators, associations) in this public interest campaign designed to reach the traveling public with our messages and increase ridership. 
Find us on Facebook     Find us on Twitter